OUR PURPOSE
THE PLANTSTRONG WAY
We are here to simplify the journey to a plant-based lifestyle by providing convenient meal solutions built on a foundation of taste, nutritional integrity, and proven science.

OUR VISION
Our vision is for a future fueled by plants. We want to educate people on the benefits of a plant-based lifestyle and empower them to take control of their health, and heal the planet.
MEET THE FOUNDER - RIP ESSELSTYN
“You're in control! What you put in your body determines your destiny. Not your genetics and not your doctor.”

Rip Esselstyn spent a decade as one of the premier triathletes in the world. He then joined the Austin Fire Department where he introduced his passion for a whole-food, plant-based diet to Austin’s Engine 2 Firehouse in order to rescue a firefighting brother’s health. To document his success he wrote the national bestselling book, The Engine 2 Diet, which shows the irrefutable connection between a plant-based diet and good health. He is featured prominently in the documentary Forks Over Knives.
OUR PROMISE
EAT STRONG FOOD

Oil Free
Always 100% oil-free.

Low Sodium
Stay below our 1:1 ratio of sodium to calories per serving.

No Added Sugars
No added sugars in first three ingredients.

Whole Food Plant-Based
100% Plants!

Whole Grains
Always whole, unrefined grains.

Low Fat
Less than 25% Calories From Fat (CFF).
